A Glimpse Through the Pet’s Eyes

A Glimpse Through the Pet’s Eyes

dog with large tennis ball

If you caught our weeklong social media campaign earlier this month, you’re already in the loop about the exciting changes leading up to the launch of our refreshed website. If not, you’re in for a treat! Our new theme, “Through the Pet’s Eyes,” is at the heart of these changes, reflecting our commitment to the health and well-being of our beloved pets and our care teams.

The Website Upgrade: Seeing the World Through Pet’s Eyes

Our upgraded website showcases the steps we’ve taken to ensure the comprehensive health and wellness of our pets. The Rarebreed ecosystem, an integrated network of partner practices, collaborates to provide a thriving veterinary community. From general practices nurturing pets from birth through their senior years to specialty emergency hospitals addressing the most serious issues, and PetMedic Urgent Care clinics filling the gap between everyday care and emergencies—we’ve got it all covered.

Team Support Central: Investing in Our Teams

Our new website isn’t just about pets; it’s also about our dedicated teams. We believe that well-trained, motivated, and supported teams feel more fulfilled and are happy to come to work every day.

They also provide the best care for our pets and clients. Investing in them means offering training programs, a clear career ladder, mentorship, free CE, an online Learning Lab, great health benefits, and more. A section of our website now serves as a central hub exclusively for our teams, offering easy access to the support they need to be successful.

Showcasing Our Vision at VMX

At January’s VMX conference in Orlando, we turned our booth into a visual representation of our new theme. Imagine a sea of giant tennis balls ready to make any dog jump for joy. Our booth buzzed with activity, becoming a hub for conversations within the community. We connected with partner hospital teams, our trusted vendors, and industry favorites, including Alyssa Mages and the blendVET team.

At VMX, we were proud to accept the Vetty Award for our Ecosystem animation and celebrated with our NOMV friends over the Vetty Award we received for our Anti-Cyber Harassment Crisis Folder. These awards highlight our commitment to innovation and excellence in the veterinary community.

“Through the Pet’s Eyes” is more than just words; it’s a promise to continue to ensure the best medical outcomes for our pet patients and the best work experience for our care teams.